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Download A winning team (79 KB)

Download It's all a matter of opinion (96 KB)

Download Sport and Society in America (164 KB)

Download Fourth downs and 401(k)s (94 KB)

Download The sporting life (168 KB)

Download A real character builder (107 KB)

Download A sporting success (119 KB)

Download Building guitars and building community (98 KB)

Download Life's a journey (105 KB)

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A mirror of our culture

A new stadium, a new mascot, a new academic conference on sport and society established at St. Norbert: just some signs of the way athletic endeavor pervades our campus, our communities and, indeed, our culture.

On the cover: Sir Norbert – “Norby” for short – helps rally the crowd at the second home football game. (It was a record high score for St. Norbert: the Green Knights beat Lawrence 77-26.) The college’s new mascot character made his first public appearance at the Donald J. Schneider Stadium this fall.

Publication Date

Fall 2010


Mark Murphy, Packers, NFL, survey, sport, report, Paul Bursik, business administration, economics, commitment, college athletes, Nick Patton, Norby, mascot, Donald J. Schneider Stadium, Kathleen McKitrick, guitars, Dean Kumbalek, instrument, Car Pool Gang, commuter, hockey, women's, Coach Rob Morgan, Lauren Straus, president's report, Tom Kunkel


Media Web Extras:

  • Fight song gets new lyrics - Music professors Michael Rosewall and Linda Cook help us “Raise our voices to the Green and Gold” with renewed spirit.
  • A matter of opinion - Find out what readers are thinking about their college magazine.
  • Fan Reaction to the Favre-Packer Split - Master's candidate Peter Weiss explores the connections between fandom and identity.
  • Sports Rights Fees - Carl Vogel ’79 speaks on the financial engine of sports. Embedded.
  • A legend at St. Norbert - Bart Starr and Forrest Gregg recall the Vince Lombardi years on campus in the new book, “A Championship Team.”
  • New mascot on campus - Watch Norby adjust to college life. Embedded.
  • The Norby Chronicles - Read the backstory on our favorite new Green Knight.
  • A sporting success - Images from the opening season of the brand-new Donald J. Schneider Stadium.
  • "Sundays in Manila" - A chapter of Philippines encounters from the new travel memoir by Robert Boyer (English, Emeritus).
  • Alumni Award Winners 2010 - Read more on the life and works of this year’s honorees.

Streaming Media

Additional Streaming Media

Fall 2010: Sport and Society